Apple dominates social conversation as UK’s most loved brand
- tech giant takes top spot in new UK Brand Lovelist -
Many global brands and ad agencies including Coca-Cola, T-Mobile, Edelman and McCann are using NetBase technology to gain insight through the eyes of millions of daily social media posts into how consumers feel about their brand as well as using it as a marketing campaign evaluation tool to determine its success and the need to make changes. - end - *earned mentions mean those posts that were not posted by the brand itself About NetBase
NetBase is the award-winning social analytics platform that global companies use to run brands, build businesses, and connect with consumers every second. Its platform processes millions of social media posts daily to capture actionable business insights for marketing, research, customer service, sales, PR, and product innovation. NetBase was named an Enterprise Listening Leader in Forrester’s most recent Enterprise Listening Platforms report for Q1 2016 and is a trusted partner to American Airlines, Coca-Cola, Edelman, McCann, Ogilvy, T-Mobile, Universal Music Group and Walmart. For more information visit http://www.netbase.com or @NetBase. See your brand’s social movement in real-time with NetBase LIVE Pulse™.
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